Legal

Privacy Policy

Effective Date: May 7, 2026 — Last Updated: May 7, 2026

WhiteStone Real Estate ("WhiteStone," "we," "us," or "our") respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains what information we collect, how we use it, who we share it with, and what choices you have. By using our website at whitestonepg.com or any of our services, you agree to this policy.

1. What Personal Information We Collect

We may collect the following categories of personal information when you interact with our website, contact us, apply for a rental, or use our services:

  • Contact information — name, email address, phone number, and mailing address.
  • Inquiry details — the type of inquiry, property address, city, and message content submitted through our contact forms.
  • Application information — information you provide when applying for a rental property (processed through our third-party application platform).
  • Device & usage data — IP address, browser type, pages visited, and referring URLs collected automatically through cookies and similar technologies.
  • Communications — records of phone calls, emails, text messages, and other correspondence with our team.

2. How We Use Your Personal Information

We use the information we collect to:

  • Respond to your inquiries and contact form submissions.
  • Process rental applications and manage tenancies.
  • Send transactional communications such as appointment confirmations, maintenance updates, and lease-related notices.
  • Send promotional or informational messages (only with your consent — see SMS/Text Messaging below).
  • Improve our website, services, and customer experience.
  • Comply with legal obligations, including fair housing and landlord-tenant laws.

3. Who We Share Your Information With

We do not sell your personal information. We may share information with:

  • Service providers — third-party platforms that help us operate (e.g., property management software, showing scheduling, email delivery, and application processing). These providers are contractually obligated to protect your data.
  • Property owners — limited information necessary to manage properties on their behalf (e.g., maintenance requests, lease details).
  • Legal & regulatory authorities — when required by law, regulation, legal process, or enforceable governmental request.

4. SMS / Text Messaging Policy

If you opt in to receive SMS or text messages from WhiteStone (for example, by checking the SMS consent checkbox on our contact form), the following applies:

  • Messaging frequency may vary.
  • Message and data rates may apply.
  • You can opt out at any time by texting STOP.
  • For assistance, text HELP or visit our website at whitestonepg.com.

SMS Use Cases

WhiteStone may send SMS/text messages for the following purposes:

  1. Prospective tenant inquiries — SMS will be used to communicate with prospective tenants who request information or property showings through whitestonepg.com or affiliated rental listings.
  2. Maintenance & scheduling — SMS will be used to coordinate maintenance requests, scheduling, and follow-up communication with current tenants and property owners.
  3. Leasing & application support — SMS will be used by leasing staff to answer applicant questions regarding rental availability, application status, and scheduled appointments.
  4. Client communication — SMS will be used for direct one-to-one communication between WhiteStone Property Management staff and clients regarding active property management matters.
  5. Inbound inquiry responses — SMS will be used to respond to inbound inquiries received via phone, voicemail, or web forms.

SMS Consent Is Not Shared

We do not share, sell, or distribute your SMS opt-in consent or phone number for the purpose of SMS with any third parties or affiliates. Your consent to receive SMS messages from WhiteStone is strictly between you and WhiteStone Real Estate.

5. Cookies & Tracking Technologies

Our website uses cookies and similar technologies to improve your browsing experience and analyze site traffic. You can control cookie preferences through your browser settings. Disabling cookies may limit certain features of our site.

6. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your personal information from unauthorized access, use, or disclosure. However, no method of electronic transmission or storage is completely secure, and we cannot guarantee absolute security.

7. Data Retention

We retain personal information for as long as necessary to fulfill the purposes described in this policy, comply with legal obligations, resolve disputes, and enforce our agreements. When information is no longer needed, we securely delete or anonymize it.

8. Your Rights & Choices

You may:

  • Request access to the personal information we hold about you.
  • Request correction of inaccurate or incomplete information.
  • Request deletion of your personal information, subject to legal retention requirements.
  • Opt out of promotional emails by clicking "Unsubscribe" in the email, or opt out of SMS by texting STOP.

To exercise any of these rights, please contact us.

9. Third-Party Links

Our website may contain links to third-party websites (e.g., AppFolio, ShowMojo). We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies.

10. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children.

11. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the "Last Updated" date at the top of this page. Continued use of our website and services after changes constitutes acceptance of the updated policy.

12. Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:

Disclaimer: This Privacy Policy is provided for informational purposes and does not constitute legal advice. For specific legal questions about privacy rights and obligations, consult a licensed attorney.